Job Description:
Head of Intermediary Distribution - Hong KongCompetitive Salary, Bonus & Benefits
Hong Kong
Permanent role - 38.75 hours per week
Closing Date - 14th August 2026
We make health happen
At Bupa, our purpose is simple: helping people live longer, healthier, happier lives and making a better world. Based in our Hong Kong office, you will lead our intermediary distribution business, helping more customers access international health insurance solutions.
This senior leadership role sits within the Bupa Global Asia Executive Team and offers the opportunity to influence growth across Hong Kong and wider Asian markets.
Key Responsibilities
Lead the intermediary distribution strategy across corporate, SME and individual customer segments.
Drive new market growth across the Asian health insurance market.
Build strong broker relationships to drive growth and customer outcomes.
Lead new business and account management teams.
Deliver sales, retention and renewal targets.
Partner with pricing, underwriting and business teams to achieve profitable growth.
Contribute to strategic planning as a member of the Asia Executive Team.
Lead, coach and develop a team of around 15 colleagues.
What We're Looking For
Excellent track record of sales delivery within the Asian insurance market
Proven ability to deliver new market entry and develop cross-border relationships
Managing broker or intermediary relationships - essential
Strong negotiation skills and commercial acumen
Great leadership skills, ability to inspire and manage dynamic sales team
Strategic mindset and gravitas to engage with Executive level stakeholders.
Benefits
Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health - from mental and physical, to financial, social and environmental wellbeing. We support flexible working and have a range of family friendly benefits.
Joining Bupa in this role you will receive the following benefits and more:
Management Bonus Scheme
Pension (contributory)
Private Health Insurance
Life Insurance
Flexible working
Long Service Awards
Employee Assistance Programme
Why Bupa
We're a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose - helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do.
We encourage all of our people to ”Be you at Bupa”, we champion diversity, and we understand the importance of our people representing the communities and customers we serve. That's why we especially encourage applications from people with diverse backgrounds and experiences.
Bupa is a Level 2 Disability Confident Employer. This means we aim to offer an interview/assessment to every disabled applicant who meets the minimum criteria for the role. We'll make sure you are treated fairly and offer reasonable adjustments as part of our recruitment process to anyone that needs them.
Time Type:
Full timeJob Area:
Business DevelopmentLocations:
The Quayside
Bupa’s purpose is helping people live longer, healthier, happier lives and making a better world. We do this by providing a broad range of healthcare services, support and advice to people throughout their lives. People are at the heart of everything we do. Together, we make health happen.
Every company needs an ethos, and we're no different. Through good days and challenging times, we always work with our values in mind. These are: Brave - Make new possibilities happen. Caring - Act with empathy and respect. Responsible - Own your decisions and actions.
We don't have shareholders at Bupa, which means we're free to invest our profits where they matter: our patients, our facilities, our research, and you.
As a healthcare provider, we have a duty to do the right thing. By our customers, our people and our partners. The Bupa Code holds us to this duty. It's our promise to protect, care for, and build trust with everyone who relies on us.
Here you’ll be welcomed. We champion diversity and we understand the importance of our people representing the communities and customers we serve.
You’ll find an inclusive environment where you can be yourself and where everyone is driven by the same purpose – helping people live longer, healthier, happier lives and making a better world.Free
to be you.
Back in September 2018, we made a pledge. That we'd do whatever we could to make Bupa a diverse, kind and inclusive place to work.
Everyone deserves a positive working environment. Everyone deserves to have their voice heard. Everyone deserves freedom from bullying, harassment and discrimination.
Nikki Williams, Colleague Engagement Executive and one of our Be You At Bupa network leads shares her thoughts on why Pride is still important in 2021 and her experience of being LGBTQ+ at Bupa.
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