Profile Picture
It's best to use a picture that includes your face and shoulders. Try using a square photo as the platform will crop your photo into a circle like the example provided.
LinkedIn is the world's largest professional community – a place where expertise meets opportunity.
Having a profile on LinkedIn can help you network with professionals doing a similar role, find out the latest news in your industry and celebrate experiences throughout your career.
Your profile is your shopfront. How you present yourself tells people who you are, what you do and who you work for.
Here are some actionable tips to help shape / update your profile.
Here's an example profile for you based on the below: Catrin Jones - LinkedIn
It's best to use a picture that includes your face and shoulders. Try using a square photo as the platform will crop your photo into a circle like the example provided.
Upload our Bupa branded banner as it connects your profile to the wider Bupa brand.
Download your banner here.
This is the chance to describe your role and the company you work for. When referring to Bupa, please use the copy below:
Bupa the destination for people looking to live longer, healthier and happier lives and making a better world.
We help people navigate change, conquer challenges, overcome setbacks and be all they can be.
Our world class experts use world-leading technology to realise our belief that health tomorrow can be better than it is today.
We provide levels of care you can’t find anywhere else. In our clinics, in our call centres and our care homes. Across our surgeries and our support teams, we make health happen.
As experts in wellbeing, we prioritise the health of our people and offer more career paths than any other healthcare provider.
Healthy people need a healthy planet which is why we are determined to make a better world for all with our global sustainability missions.
Join us and let's make health happen, together.
✅ You should now see Bupa with the logo displayed at the top of your profile.
Use our general employer brand hashtags at the bottom of your posts. This will make sure any content you share can be linked to working at Bupa.
#WeMakeHealthHappen
#LifeAtBupa
#LoveWorkingHere
Sign up for our Sprout Advocacy app to share ready made content created by Bupa.
Templates and guidelines for posting content of your own on LinkedIn.